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Try me, you will love me

I was given the challenge to interpret, design and communicate the caption, "we are what we eat". Inspired by 'The Times' encounters page, 'Try me, you will love me' is a short supplement based entirely on the types of food people crave when in particluar moods.

The horoscope food chart categorises food entries in order of meal times. Data was collected via a student survey in the Thomas Parker House design studio and at the University of Lincoln to discover participant's food choices when happy, stressed, angry and bored.



December 2008, International Society of Typographic
Designers: ISTD Condensed 03
Front cover, featured supplement

November 2008, British Book Design and Production Awards
Winner of the ‘Best Student Book’ featuring artwork in ‘Rown’d
Arh-End’, University of Lincoln.
Inside newspaper supplement cover


Try me, you will love me spread


Horoscope feature on the right


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Spread and icons


Horosope icons and descriptions